About
Understanding Social Media is about communicating the right way. We communicate more through electronic means than face-to-face, and talking on a phone has been replaced with texting. People are feeling the need to be updated at all times. It has become a time eater, and businesses are quickly becoming aware of the drain it can have on productivity. People love to share, but they need to know what is alright to share and what should not be sent out. Social media channels are becoming the main form of communication and you will learn how social media and the workplace can work together. Module One: Getting Started Module Two: What is Social Media? Module Three: Defining Your Social Media Policy (I) Module Four: Defining Your Social Media Policy (II) Module Five: Creating a Living Document Module Six: Keeping an Eye on Security Module Seven: Rules to Follow When Posting (I) Module Eight: Rules to Follow When Posting (II) Module Nine: Benefits of Social Media Module Ten: The Pitfalls of Social Media Module Eleven: Listen to Your Customers Module Twelve: Wrapping Up Duration: 60-90 minutes
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