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  • Marketing Basics

    You will be given an introduction to marketing and its benefits. If you are not marketing your business you will not grow, and if you do not grow you will not succeed. Marketing Basics will provide the basic knowledge and give you the ability to build and grow your business. Marketing has changed a lot recently and having a new perspective will give you the needed information to assist you in your marketing decisions. No matter what your product or service is, your business will benefit from a better understanding of marketing. Module One: Getting Started Module Two: What is Marketing? Module Three: Common Marketing Types (I) Module Four: Common Marketing Types (II) Module Five: The Marketing Mix Module Six: Communicating the Right Way Module Seven: Customer Communications Module Eight: Marketing Goals Module Nine: The Marketing Funnel Module Ten: Marketing Mistakes (I) Module Eleven: Marketing Mistakes (II) Module Twelve: Wrapping Up Duration: 60-90 minutes

  • Conducting Annual Employee Reviews

    An annual review can help you keep your employees happy, engaged, and focused. It is human nature to want to succeed. Giving your employees feedback on their positive and negative attributes is part of the pathway to success. A poorly designed annual review can have the reverse effect. With our Conducting Annual Employee Reviews course, you will discover how to conduct a well-designed employee annual review. By determining the categories for an annual review and understanding how it affects employee compensation, an overall increase in performance should be seen throughout your organization. Module One: Getting Started Module Two: How to Conduct Annual Reviews Module Three: Categories for Annual Review (I) Module Four: Categories for Annual Review (II) Module Five: Common Mistakes (I) Module Six: Common Mistakes (II) Module Seven: Successful Tips for the Concept of Pay for Performance Module Eight: How to Tie Employee Compensation to Firm-Wide Returns Module Nine: How to Communicate Employee Expectations Effectively Module Ten: Meaningful Questions to Gauge Employee Happiness (I) Module Eleven: Meaningful Questions to Gauge Employee Happiness (II) Module Twelve: Wrapping Up Duration: 60-90 minutes

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